Australian Irish Dancing Championships live commentary

For the 2014, 2015, 2016, and 2017 Australian Irish Dancing Championships, as well as the 2015, 2016, and 2017 Australian International Oireachtas, the Australian Irish Dancing Association wanted a live commentary service that hit two touchstones - the people at the venue for the event, and the people at home who were suffering serious FOMO. Using Twitter and Tumblr on custom domains, I created a live commentary platform that kept everyone informed - frequent tweets with updates, and longer updates with pictures and results. Each commentary that I run consistently receives over 20,000 page views over the course of the event, and the feedback was so positive after the first one that the Australian Irish Dancing Association made this a permanent partnership.